Package essays

Package essays Today, products competition of the international market has many elements. Product price, quality, and package design are the three main elements. On the road to the market, good package design is an important strategy. The effect of an excellent Package to increase the product sale is not less powerful than a commercial. The prerequisite for a product are first tally with the criterion, and second attractive to customers. The excellent package must have a brand name which is easy to read and remember; have an eye-catching style to attract the customers when they were walking by shelves, and they will have the impulse to pick it up; have a simply and well-written description in order to express the product features; have to embody the prestige of the product to enhance customers trust; have particular colors to attract different consumers; have to concern about the environmental protection. Use paper, glass or recyclable package to replace the plastic package. The package that I select is from Missys Home Style Cheese Cake. Its a new product. They package of this cheesecake is different from others. Here is how this package fulfills the six basic packaging functions: containment and protection, usage, communication, segmentation, channel cooperation, and new-product planning. First one is the containment and protection function, Missys Home Style Cheesecake use recyclable plastic container and plastic transparent cover to store, and its vacuum. The container is also hard to break. They also use the cardboard box to pack again. The size of the two packages is similar to protect the cheesecake, and it because they will not strike each other. The sealing up of the plastic container and the cardboard box also make it secure to purchase. Second function is the usage. The net weight of Missys Home Style Cheesecake is only 3 ounce. The size of the cheesecake is small. It is designed as a snack. The s...

Twitter in Diet Pepsi's Commercial Essay Example | Topics and Well Written Essays - 750 words

Twitter in Diet Pepsi's Commercial - Essay Example It is then that she witnesses a lady drinking diet pepsi to refresh herself. The ad is meant specifically for both ladies and men but the emphasis is more on the ladies. This can be seen from the ad when ladies run away from the stall to see David Beckham. However on the other hand men are also targeted through this ad as in the very beginning the huge line at the diet pepsi stall consists of men too. Men and women of younger generation who tend to get tired and exhausted of the heat are targeted through this ad. Methods of reaching the audience The advertisement made by the brand is reaching out to the audience through different means. The use of celebrities is one way through which the brand is reaching out to the consumers. It is creating a value and character amongst the consumers by showing the characters of David Beckham and Sofia Vergara. Both of these celebrities are well known amongst the masses and hence the brand is showing value to the consumers. The consumers may choose the product because of the well known celebrities in some instances. The value created by the brand would be most useful when settling in for the audience as many people try products because of these celebrities. People who are interested in sports would definitely try the drink because of David Beckham. Women have been specifically targeted by the brand by using logic as women are diet conscious (Kotler & Armstrong, 1991). The ad shows Sofia Vergara and other women with a nice body which helps to promote the product. The ad is basically targeting women who want to be fit and are diet conscious. The ad also has some humour in it which attracts the audience through emotions. The audience may get attracted to the humour and urge shown in the ad to get Pepsi. Sofia Vergara uses her techniques to split the line so that she can go and buy Pepsi. In other words the ad urges the audience to drink diet pepsi so that they can check the taste for themselves. Effectiveness of the Ad The ad can be quite effective in reaching out to the audience because of the different methods that it has incorporated into it. Women and people who are exhausted are targeted by the brand and the advertisement quite successfully does that. The advertisement shows that the drink is quite refreshing and one might use different skills to reach out the product. The celebrity uses logic so that she can buy the drink and hence the ad effectively produces a need amongst the audience which needs to be refreshed (Dehlin et al., 2010). Improvements   The ad incorporates several ideas of marketing but it does lack out to reach a larger audience. The ad could be used in a different way so that a broader audience was targeted. Children have not been specifically targeted by the brand and this idea could have been incorporated into the ad. A celebrity which is loved by the younger generation could be used in the ad so that the children ran over to the celebrity. Exhausted children could also be include d in the ad so that children were also made an audience in the ad. Men are shown in the ad but they are not specifically targeted upon and the brand could use methods to include them in the ad. Men could have been shown running for a female celebrity which was supposedly on the pier along with David Beckham. Conclusion The ad done by the brand is endorsed by celebrities and this can help to target a specific audience. Diet Pepsi is not only meant for women but is also meant to be for men so

STANLEY SPENCER ( OR WHATEVER THE WRITER FEELS IS RIGHT) Essay

STANLEY SPENCER ( OR WHATEVER THE WRITER FEELS IS RIGHT) - Essay Example The Lovers or The Dustman is an outstanding piece of work created by Stanley Spencer in 1934. The piece, which is owned by the Stanley Spencer Estate and is currently on display at the Laing Art Gallery in Newcastle Upon Tyne, is a richly detailed artwork with layers of meaning and depth. Looking at the piece one is drawn into it’s complexity and energy. The superficial experience brings a very defined view of village life. One sees by the nature of the organization of the figures the close knit comfort of those who actively engage in the lives of neighbors. The piece brings a sense of a chaotic moment in the lives of these villagers as they focus on a spectacle and one can see the beginnings of judgment and wonder on their faces. On closer inspection we see that the figures near the bottom are offering gifts of garbage which are according to a critical essay by Don Gray, â€Å"despite Spencers disavowal, ironic substitutes for gold, frankincense and myrrh, a fitting welcome to the new Christ by a non-believing, materialist age.† (Gray) The theme of The Lovers or The Dustman is the resurrection of common workers, specifically garbage men and dustmen. Spencer interpreted this piece by saying â€Å""...The joy of his (the dustmans) bliss is spiritual in his union with his wife who carries him in her arms and experiences the bliss of union with his corduroy trousers...They are gazed at by other reuniting wives of old laborers who are in ecstasy at the contemplation that they are reuniting and are about to enter their homes."(Gray) In this piece one can see a perspective of the female mind as they look on the reunion contemplating their own abilities to survive without these men in their lives. They have been â€Å"doing quite nicely without them thank you†, (Gray) as Gray puts it. One must wonder if this was influenced by Spencer’s relationship with Patricia Preece who was in turn involved in a

Separation of a mixture of solids Essay Example for Free

Separation of a mixture of solids Essay A. How did your proposed procedures or flow charts at the beginning of this experiment compare to the actual procedures of this lab exercise? When I began filling out my flow chart, I was slightly confused on how the actual experiment was supposed to work. After watching the separation and a few times trying some steps I understood the experiment. B.Discuss potential advantages or disadvantages of your proposed procedure compared to the one actually used. The filtered item with the paper took longer than expected to dry and I actually still had some wet particles on my paper. When performing these steps without direct supervision it can be hard to make sure you are doing things correctly. There could be many errors with measurement and all of the mixture could not be separated. C.How would you explain a sand recovery percentage that is higher than the original sand percentage? To explain this I would say that not all of the other mixtures were actually separated from the sand. D.What were potential sources of error in this experiment? The potential sources of error were in the weighing of the item and in whether or not the item was all the way dry or filtered. Final Conclusion: (Summarize the most important findings and what you learned from this lab) I learned that through various procedures, different pieces of mixtures can be separated and that each has its own distinct properties. If I were to simply look at a mixture I would not know that all of the items could be separated into their own category.

Witchcraft of the Past Essay -- Essays Papers

Witchcraft of the Past What images does the word "witch" create in a person’s mind? Most people would tend to think of an old woman wearing a black, cone-shaped hat, with a large mole on her face, and perhaps flying on her broom. This is the stereotype of witches, and although some witches of the past may have fit into this category, one must remember witchcraft is a religion with a variety of followers. On the Covenant of the Goddess website, the basic philosophy of witchcraft is stated in one simple sentence: "Our religion is not a series of precepts or beliefs, rather we believe that we each have within ourselves the capacity to reach out and experience the mystery – that feeling of ineffable oneness with all Life." 1 This website is devoted to finding the origins of witchcraft, specifically faith and reason, and how it has affected society over the past 700 years. In the thirteenth century, witches, then called cunning folk, "played a positive role in helping people cope with calamity."2 They provided hope to townspeople that through magical means, natural disasters might some how be avoided. The cunning folk provided this important service that kept village life moving ahead. Possession of these so-called magical powers made one an important member of village society. People in need of "security and influence, namely, the old and the impoverished, especially single or widowed women" most often made these claims.3 In the late thirteenth century, the Christian church "declared that only its priests possessed legitimate magical powers," and "those who practices magic outside the church evidently derived their power from the Devil."4 The church wanted to rid society of the witches’ influence, and thus witch-hunts began. .. ...tion." 8. "The Burning Times." 9. Kagan, 491. 10. Witches in the Bible and in the Talmud, http://popeye.cc.biu.ac.il/~barilm/witches.html (8 March 1999). 11. Witches in the Bible and in the Talmud. Bibliography "About the Covenant of the Goddess." Covenant of the Goddess. http://www.cog.org/general/iabout.html (8 March 1999). "Beliefs & Superstitions." The Library of Witchcraft. http://witchcraft.simplenet.com/belief.html (9 March 1999) "The Burning Times." The Library of Witchcraft. http://witchcraft.simplenet.com/burningtimes1.html (9 March 1999). Kagan, Donald, Steve Ozment and Frank M. Turner. The Western Heritage Volume II: Since 1648. Upper Saddle River, N.J.: Prentice Hall, 1998. Witches in the Bible and in the Talmud. http://popeye.cc.biu.ac.il/~barilm/witches.html (8 March 1999).

Time and Life

Everyone wants to be successful in their own, different way. It is a mutual dream shared by all, to be rich and famous. In my perspective being successful is much different, because money is not everything. To make goals and follow your dreams will lead you down the road to success. Their will be bumps along the way, and you might have to take the harder road, but if you are willing to work hard and never give up, you will be successful. Like everyone, I have many dreams and goals that I would like to see myself accomplish during my life. I want to go to a great college and discover myself, what it truly means to be me.Then I will decide what I would like to spend the rest of my life doing because I honestly believe that, at my age, I do not contain within me the experiences necessary to determine what I want to be or what I want to do with my life. Given the opportunity, I would go into the ? eld of science to study biology or engineering to ? gure out how and why things work, livin g or not. But who knows? I might end up in a totally different ? eld, because wherever my heart goes, I am sure to follow. I want to go to a top school to start with a strong support in the world and to use this foundation to build my life upon.If the building blocks of my future are too small, I will be con? ned to certain things and not others that I would be able to reach with a bigger, sturdier base in knowledge. This will create limitless opportunities that may result in a great job. I want a job that pays well enough so that I could support a family, if I so choose. I want enough money to pay for little things in life, those that create great memories, but not so much that it will go to my head and make me a person that has worked so hard just to see himself become corrupt and sel? h. Above all I want to thank my parents for starting me off in the right direction, they gave up so much for me, because they instilled these values in me and made me who I am today. They have helpe d me this far, and they will help me in the years to come. Without them I would be nothing, and I believe that this deserves much more than simple thanks. My decisions will affect my future, whether it be the near future or in the long run. Seeing as I cannot predict the future, I will just have to work hard and make the right decisions.The right thing is not always the easiest thing to do, but is necessary if you want to reach your goals. The only obstacle that I see in the way of my future is myself. I can do anything I want if only I put my mind to it. But if I make the wrong choice and slack off, it is only that much harder to reach your goals. Another thing between my future and myself is time. Everything changes over time so it is only natural to believe that my short-term goals will too. But the things time cannot change are life long goals.The things you see yourself doing when you sit down and think of all the wondrous things in this world that makes you think what a miracl e life really is. Life is a gift bestowed upon us, and it is our choice to determine where it goes. My goals are what make up my life, what keep me determined to ? ght for the next day and the drive behind everything I do. My family plays a huge part in who I am, and my values. I want more than everything in my life to be successful, and for those I care about to be successful in their lives too.

History - 1717 Words

Thesis Preparation Have visualizations been a good tool to use in the world of Design? In my assignment, I will be looking at how the general use of certain software’s and digital technology has taken the world of architecture and Interior Design in another era. And how other articles and journals supports that view and don’t. At the moment, we are living in a world of advanced technology where everything is taught using digital technology, whether it be a mobile device, an iPad or a computer, in a preschool or third level facility. It shows that we are ingrained with it nowadays and even more with the future generation to come. The impact that it has on my chosen career, Architecture and Interior Design has gone on†¦show more content†¦As loukissas think that( Yannis Lokissas – 2009 - Co-Designers: Culture of Computer simulations in Architecture. Routledge ) â€Å"architects are walking a fine line between casting themselves as generalist†. Perhaps that could fall into the hands of the educators / professors in 3rd level college to change radically how they teach students or stick perhaps to the conceptual work teaching. In another article, â€Å"Visualization skills for the new architectural forms†, they discuss the amount of use of technology and whether it is having a profound effect on the concepts and the fundamental beings of being an architect. They argue if visualizations can replace the development which all architect usually manually solve. This is an interesting article as it mentions whether technology has either hamper or benefit the development of being an architect or a designer. ( Ashraf M.Salama and Michael J.Crosbie – Special Volume: Design Education: Explorations and Prospect for a better built environment – Visualization skills for the new architectural forms No.346-358 pp) â€Å"This development obviously raised challenging questions about architectural theory and perplexing issues for those concerned with the future of architectural education and its effect on the design process†. This is interesting as I think the author makes a valid point there as there is no reason why technology should come along and change the way we visualized architecturally. Many great designersShow MoreRelatedHistory And History : History1540 Words   |  7 PagesAmrozia Shahram History 1301. P09 Essay History is integral part of our lives and historians play an important role to preserve history. Historians are present in every society. They have been around probably throughout the history of humanity. Their work however has become more methodical and systematic now. 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